How to select domain name

Select a Domain Name that Reflects Your Web Site

Your domain name should reflect what your web site is all about. For example, if your web site is about Auction, you certainly wouldn’t want to select a domain name like ‘mybusinessname.com. You would want to select a domain name that tells the world what your web site is all about something like ‘OnlineAuction.com.’

Select a Domain Name that Contains Your Web Site’s Keywords

Another consideration of great importance is your keywords. Try to select a domain name that contains your most relevant keyword phrase because some Search Engines place relevancy on them. A keyword phrase is two or more words that best describe your web page. If your web page is focusing on low bids auction, your best keyword phrase will be “lowbidsauction.com”

Select a Domain Name that will be Easily Remembered

With millions of web sites accessible on the Internet, it is also very important to select a domain name that will be easily remembered. As in the ‘OnlineAuction.com’ example above, ‘OnlineAuction.com’ is very easily remembered, contains the most relevant keyword phrase.

Select the Best Domain Extension

Another consideration of importance is the domain name extension. Although there are many new domain extensions available, dotcom is still the best choice. When typing in a web address, Internet users automatically want to type in a .com extension, since this is the extension that has been embedded into our brains from the start.

Avoid Using Numbers in Your Domain Name

Although you may be tempted to do so, avoid using numbers within your domain name. Including a number within your domain name can cause problems. When you tell someone your web address, you will continually have to tell them it’s a number and not the word. For example, if you selected a domain name like number1betting.com, if you were to tell someone your web address, they may try to type it as ‘numberonebetting.com’ instead of ‘number1betting.com.’ This type of domain name can cause confusion.

Avoid using Dashes and Underscores in Your Domain Name

Although many people do it, don’t make the mistake of using dashes, underscores or any
other characters within your domain name that may cause confusion. When you will tell someone about your domain name, you have to say it like this: Unique dash Auction dot com.

Avoid Using Abbreviations within Your Domain Name

Although well-known companies, such as IBM, can get away with using abbreviations within their domain name, most companies can’t. As a rule, try to avoid using abbreviations or anything
that will be difficult for your visitors to remember. Not only will this cause confusion, but it can also cause your potential visitors to make spelling mistakes when trying to type in your
web address. Like you were saying me for ua.co.uk have been missed and there may be some one will mistype it as au.co.uk

Avoid Using Long Domain Names

Although you may now register long domain names, it’s really not a good idea. Suppose I registered ‘www.cheaponlineuniqueauction.com’ and there will be happen to me that half the time I will type it onlinecheapuniqueauction.com. How can I expect our potential visitors to remember it? Try to keep your domain name as short as possible.

Ensure Your Domain Name is Not a Trademark Infringement

Prior to registering a domain name, you may want to consider searching the Trademark Electronic Search System, http://www.uspto.gov/main/trademarks.htm to ensure your potential domain name isn’t infringing on any trademarks.

When you’re ready to begin, create a list of a dozen or more potential domain names, as chances are, your first choice will already be taken. With any luck, one of the domain names on your list will be available. Take your time and select a quality domain name that will grow with your business. It will be well-worth your time and effort in the long run.