Monday, March 12, 2007

7 methods for driving traffic

I am by no means a SEO-expert, nor will I ever claim to be. But I have encountered several interesting little tricks here and there, which I have collected in this post.
These methods have worked successfully on my domain, www.koudal.dk. This does not mean it will work for you, but they are worth looking at.


Using Tutorials to drive traffic
The major traffic-driving method I have used, is to produce and publish tutorials. Mostly for Adobe Photoshop, but any wide-spread technology/software would work.
I published my tutorial on where and how to submit your tutorials, and I am constantly updating it when I run across a new Photoshop Tutorial site, or when people comment/e-mail me. Read it here: How and where to submit your Photoshop Tutorials.

Using Stumbleupon to drive traffic
I ran across this excellent little post a while ago 
Stumbleupon Webmaster Link Exchange Tool  . Signing up is fast and easy, and its free. It brings in a bit of traffic over time, but not a lot. It will however help to bring in new visitors, and the benefit of getting visitors from Stumbleupon is that people who are "stumbling" are interested in finding new content, and unless your site design is totally hopeless, most "stumblers" will hang around for a minute or two, trying to discover what exactly your homepage is about.


Using RSS feeds to drive traffic
A classic approach has always been to publish your RSS to drive traffic, but there are created thousands of new blogs each day, and your content will immediately disappear in the mass of information published. Submit to them all, but do not expect tons of traffic from this.


Using niche sites to drive traffic
Posting to specific sites containing your topic will increase traffic, for a while. Several sites have the option where you can submit news items to their front page, but mostly people would complain if you are simply self-promoting without your information being particular new or interesting. www.stylegala.com drove a lot of traffic to my site early on, but their policies changed, so I stopped posting to that homepage.

Using Digg to drive traffic
A common known effect of Digg is known as the Digg Effect (also known as the Slashdot effect). This is what happens if a particular site is submitted to Digg, Slashdot or Fark or any similar type of site, and receive so much traffic their server simply gives up. This rarely happens for minor sites, but the overall effect of submitting interesting tidbits cannot be underestimated. You will receive a least a little amount of visitors if your submission is at least a little bit interesting, and you will also gain a backlink to your homepage.


Using forums /BBS's to drive traffic
A quick way to drive traffic to your homepage is to become engaged in various forums regarding your specific niche. Do a search on Google for your particular area in which your homepage refers to, and become a member of the first 10 forums you encounter. Here you sign up and create a signature for every post you make, with a nice description and link back your homepage. Be aware that most forums consider it bad style if you simply go in and comment on several threads and just write your homepage link no matter if your link is relevant or not.
Also, most forums (at least the most well visited) have a high PR (Google PageRank) since many people link to their site, and unless they have added the "link red=nofollow" to external links, your site will gain PR from those pages. However, they share their high PR with all the other external links, so in terms of increasing your PR it might not help as such, other than you will drive more specific targeted traffic to your site/post, but you will also have added a backlink to your site, and that is always good.

Using link directories to drive traffic
Now, this is not in any way a new nor novel idea to drive traffic. In fact, it propably wont bring you traffic at all, except for the occasional search from a search engine. A List of free (non-reciprocal/paid) directories with PR can help your position in the search engines for your traffic, and all it takes is some time for you to post to each directory. Another list is also available here: http://www.avangate.com/articles/top-directories_52.htm

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